Film Industry: Assessment learner response
The Film Industry assessment was another good opportunity to consolidate our knowledge and learn how A Level Media exam questions are structured.
As ever, the first part of your learner response is to look carefully at your mark, grade and comments from your teacher. If anything doesn't make sense, ask your teacher - that's why we're here!
Your learner response is as follows:
Create a new blog post called 'Film Industry assessment learner response' and complete the following tasks:
1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential
As ever, the first part of your learner response is to look carefully at your mark, grade and comments from your teacher. If anything doesn't make sense, ask your teacher - that's why we're here!
Your learner response is as follows:
Create a new blog post called 'Film Industry assessment learner response' and complete the following tasks:
1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential
WWW: some good,general points but undeveloped answers.
EBI: more details on the case study:industry info,box office
2) Read the mark scheme for this assessment carefully. Write down the number of marks you achieved for the three questions: _/3; _/6; _/9. If you didn't achieve full marks in a question, write a bullet point on what you may have missed.
2/3- Responsible for advising on content of films released in UK, providing age ratings, being
3) For Question 2 on the promotion of Blinded By The Light, use the mark scheme to identify at least one strategy used to promote the film that you didn't mention in your answer and why it was used. The key lesson from this question was to make specific reference to the CSP in your answer and ensure each explanation was different.
guided by public opinion on appropriate content in films etc.
3/6-Traditional marketing: film poster, trailer, review quotes etc.
● Social media: Facebook, Twitter, YouTube etc.
● Music / existing fans of Bruce Springsteen
3/9-Blinded By The Light cost $15m to make – money raised between Bend It Films (huge success
with Bend It Like Beckham), Levantine Films (huge success with Hidden Figures) and
Ingenious Media investment company.
● Blinded By The Light generated great excitement at the Sundance Film Festival which
resulted in an all-night auction that saw New Line Cinema pay $15m to distribute the film.
● Blinded By The Light then received a huge, global marketing campaign to try and turn the
film into the next Bend It Like Beckham global hit. This could easily have cost more than the
$15m production budget.
3) For Question 2 on the promotion of Blinded By The Light, use the mark scheme to identify at least one strategy used to promote the film that you didn't mention in your answer and why it was used. The key lesson from this question was to make specific reference to the CSP in your answer and ensure each explanation was different.
Music / existing fans of Bruce Springsteen
4) Now look at Question 3 - focusing on Hesmondhalgh's point that making media products is a 'risky business'. Write three bullet points from the mark scheme that you could have added to your answer. Try and include a specific reference to the CSP where you can and ensure you understand the key contexts to Hesmondhalgh's quote. Additional reference to Hesmondhalgh's ideas would help here too - you may want to look back at our work on Hesmondhalgh and the Cultural Industries.
4) Now look at Question 3 - focusing on Hesmondhalgh's point that making media products is a 'risky business'. Write three bullet points from the mark scheme that you could have added to your answer. Try and include a specific reference to the CSP where you can and ensure you understand the key contexts to Hesmondhalgh's quote. Additional reference to Hesmondhalgh's ideas would help here too - you may want to look back at our work on Hesmondhalgh and the Cultural Industries.
Blinded By The Light then received a huge, global marketing campaign to try and turn the film into the next Bend It Like Beckham global hit. This could easily have cost more than the $15m production budget.
- Blinded By The Light cost $15m to make – money raised between Bend It Films (huge success with Bend It Like Beckham), Levantine Films (huge success with Hidden Figures) and Ingenious Media investment company.
Comments
Post a Comment